This textbook “Communication Technologies in Agriculture” will be a comprehensive book with 24 chapters which covers the old wisdom and also the new horizons in innovations and trends in Agricultural Extension for all those who are associated with Agricultural Extension as a student, scholar, researcher and practitioner.
This book would serve to the information needs of all the stake holders in the change process. More fittingly, the Under Graduate students of Agriculture and Horticulture and Post Graduate students of Agricultural Extension, Mass Communication and Rural Development who would use it for enriching their theoretical requirements.
1. History of Communication, 2. Concept, Definition, Nature and Ingredients of Development Communication, 3. Models of Development Communication, 4. Theories of Communication, 5. Types of Communication, 6. Organisational Communication – Nature and Importance, 7. ICT Initiatives for Development, 8.Cases of Successful ICT Projects, 9. Interactive Media, 10. e-Literacy, 11. Knowledge Management,12.e-Portal and Agri-Portal, 13.Audiotex and Videotex,14. Kisan Call Centre 15. Mobile Phones for Agriculture and Development, 16. Satellite based Communication,17. Remote Sensing Technology, 18. Institutional Classic Forms of Support Communication,19.Psychological Barriers in Communication, 20. Fidelity and Credibility in Communication, 21. Nature and Importance of Feedback in Communication, 22.Effect of Feedback in Development Communication, 23. Mechanisms of Feedback in Developmental Communication Feedback through Mail
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