Business Communication and Cooperative Movement in Agriculture

authored by: Anita Bobade, Chintan Oza & Kasturi Naik, Compiled by Prashant S. Bodake, Srinivasan Iyengar & S.R.Torane
ISBN: 9789358871005 | Binding: Hardback | Pages: 132 | Language: English | Copyright: 2024
Length: 152 mm | Breadth: 12.07 mm | Height: 229 mm | Imprint: NIPA | Weight: 350 GMS
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Corporate Communication, Agricultural Cooperation, Business Collaboration, Agribusiness Networking, Cooperative Strategies, Communication in Farming, Corporate Farming, Agricultural Partnership, Business Outreach, Cooperative Development, Agribusiness Networking, Team Communication in Agriculture, Corporate Farm Management, Cooperative Marketing, Business Dialogue, Agricultural Joint Ventures, Effective Communication Strategies, Cooperative Enterprise, Business and Farming Integration, Agribusiness Relations, Cooperative Leadership, Business Networking in Agriculture, Agricultural Communication Skills, Cooperative Investment

This book aims to furnish students with indispensable abilities and knowledge to prosper in the diverse and ever-changing landscape of agriculture and agribusiness. In the contemporary global economy, agribusiness holds significant importance in ensuring food security, promoting rural development, and stimulating economic growth. Consequently, it calls for individuals who possess a distinctive array of competencies, merging business acumen with a comprehensive understanding of the agricultural sector.

The course curriculum has been meticulously planned to provide students with a comprehensive educational experience. Throughout this program, we will explore critical areas such as Effective Communication, Entrepreneurship and Self-Help Groups, Social Entrepreneurship, and the concept of Co-operation and the Co-operative Movement, focusing specifically on its emergence in India and its global impact.

Compiled by

Prashant S. Bodake: Dean & Director of Instruction, DBSKKV, Co-ordinator& Principal Investigator, NAHEP-IDP, DBSKKV, Dapoli

Srinivasan Iyengar: Director of Jamnalal Bajaj Institute of Management, Studies, Mumbai, Maharashtra

S.R.Torane: In-Charge, PME Cell,DBSKKV-Dapoli, Maharashtra


Anita Bobade: Professor, DES Navinchandra Mehta Institute of Technology & Development, Dadar-Mumbai

Chintan Oza: Founder, Anantam Ecosystems

Kasturi Naik: Head &Assistant Professor, Sparsh Global Business School, Greater Noida, Delhi

1. Understanding Business Communication Strategies and Techniques in India Agricultural Context Learning objectives, 2.  Impact of Covid-19 on Agribusiness Communications, 3.  Enterpreneurship Skill for Agriculture and Allied Industry Concept, Overview and Importance, 4.  Indian Government’s Schemes and Incentives for Agriculture & Allied Industry Learning Objectives, 5.  Evolution of the Co-operative Movement Globally and the Role of International Co-operative Alliance Learning Objectives, 6.  Co-operatives in India

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