Moringa: The Magic Plant and Enterprise
authored by: Sankar Kumar Acharya & Manobharathi K.Length: 152 mm | Breadth: 16.54 mm | Height: 229 mm | Imprint: PUBLISH MY WORK (PMW) | Weight: 300 GMS
This book will be available from 28-Apr-2024
Keywords
moringa oleifera, farmers, india, income, employment, economic benefits, nutritional, medicinal, leaf powder, overseas markets, book, magic plant and enterprise, young scholars, entrepreneurs, business opportunities, ecosystem, communication, marketing strategies, statistical methodologies, ann, cca, pca, entrepreneurial trajectories, empirical studyMoringa oleifera has proven to be a valuable plant for farmers in the southern region of India, providing income and employment for numerous farm families. In addition to its economic benefits, Moringa oleifera offers extensive nutritional and medicinal potential. The leaf powder of the Moringa oleifera plant is now gaining recognition in overseas markets.
The book, "Moringa: The Magic Plant and Enterprise," aims to encourage young scholars and entrepreneurs to harness the business opportunities, ecosystem, entrepreneurial communication, and marketing strategies surrounding Moringa in India. The book effectively employs a range of statistical methodologies and models, including ANN, CCA, and PCA, to explore the entrepreneurial trajectories and possibilities outlined in a well-designed empirical study.
1. Introduction 2. Review and Citations 3. Theory and Concept 4. Setting and Ecology 5. Research: Process and Methods 6. Empirical Study and Revelation 7. Conclusion