This textbook on strategic management offers highly engaging and conceptually sound insights on the subject. It provides an up-to-date and detailed discussion on the core concepts of strategic management as per Indian curricula requirements. It guides the corporate managers about the course of action to be taken to face the challenges of competition by gaining and encashing competitive advantage and thus winning the minds of stakeholders.

The book highlights the strategic framework in domestic as well as global context. It also provides both internal and external environmental analysis. It focuses on Strategic Management Planning process, including formulation of strategy at different levels i.e. Functional, Business, Corporate and Global. It also highlights Strategy implementation and control measures that includes behavioural dimensions, corporate governance, performance evaluation and corrective measures.

This book offers an interesting reading for academicians, students, corporate officials to gain access on the strategic approach for success of all types of organisations.

Dr. Samarendra Mahapatra was the former Professor and Head, Dept. of Agribusiness Management, OUAT, Bhubaneswar. He graduated in Agricultural Engineering from OUAT and holds a Post-Graduation in Management from Xavier Institute of Management, Bhubaneswar, as well as a Doctorate in Business Administration from Utkal University. After around two decades of corporate work experience in agri-input industry, he has switched over to academics. To his credit, he has authored eleven books and book chapters in various areas of Agribusiness and Marketing Management. He was nominated by ICAR as an Expert Member to develop the syllabus for Agribusiness Management. He has been nominated by various agricultural universities as a Member for Faculty Selection and also by Government of Odisha, Agriculture Department as an Expert Committee Member for various assignments. He has published technical papers in various journals and presented papers as a Key Note Speaker in various national and international conferences. He has received the Best Teacher Award in Agribusiness Management in an international conference organised jointly by Agri-Meet Foundation in collaboration with ICAR Institute and state agricultural universities.

Chapter  1. Concept of Strategy
Chapter  2. Strategic Framework
Chapter  3. Strategy in Global Context
Chapter  4. External environmental analysis
Chapter  5. Competitive Analysis
Chapter  6. Internal Environmental Analysis
Chapter  7. Business Level Strategy
Chapter  8. Competitive Strategy
Chapter  9. Corporate Level Strategy
Chapter 10. Implementation: Behavioral Dimension
Chapter 11. Corporate Governance
Chapter 12. Control in Strategic Management Process
Chapter 13. Evaluation in Strategic Management Process