Communication Skills: Volume 03 : The Protocol Series - Volume 03

authored by: V.L.V. Kameswari, Arpita S Kandpal & Amardeep
Browse all books of V L V Kameswari
ISBN: 9789358877113 | Binding: Hardback | Pages: 52 | Language: English | Copyright: 2025
Length: 229 mm | Breadth: 7.70 mm | Height: 152 mm | Imprint: NIPA | Weight: 250 GMS
USD 79.00 USD 72.00
 
This book will be available from 30-Nov-2024

The NEP-2020 has recommended fundamental changes in the structure of Certificate, Diploma and Degree courses in Agriculture and allied subjects. Several Central State, and Deemed Universities along with colleges and departments of traditional universities offer courses in agriculture. In this context ICAR has recommended skill enhancement training in the first year of the program. It has also recommended certain common courses for all the disciplines and “Communication Skills” has been listed as one of the common courses for undergraduate agriculture program. The primary objective of the course on “Communication Skills” is to impart oral, written and group communication skills and familiarize the students with functioning and use of mass media. The course can be divided into four components – basics of communication, interpersonal, group and mass communication .Starting with the meaning and significance of communication, the course covers elements, types, and models of communication. At the interpersonal level, listening, feedback and barriers to communication have been covered, followed by types and rules of group discussion. The course also covers topics related to public speaking and presentations. Radio and television production and writing for print media have been included in this course to give an understanding of features of mass media in communication. The “Lab Manual on Communication Skills” has practical exercises related to these topics. The exercises are easy to administer and require minimal facilities

V.L.V.Kameswari: is the Professor Head, Department of Agricultural Communication at G.B.Pant University of Agriculture & Technology, Pantnagar, Uttarakhand. She completed her M.A in Communication from the University of Hyderabad and Ph.D in Journalism & Mass Communication from Makhanlal Chaturvedi National University of Journalism and Mass Communication. She has over 30 years of teaching experience at UG and PG levels. She started her career as Lecturer in the Faculty of Communication at IIFM, Bhopal and has taught courses related to communication skills, media production and development communication. She was Fulbright Scholar-in- Residence at the University of Fort Smith, Arkansas, USA.

Arpita Sharma: is Assistant Professor in the Department of Agricultural Communication, College of Agriculture, GBPUA&T, Pantnagar. Earlier, she was Assistant Professor in Directorate of Extension Education, Anand Agriculture University, Gujarat. She obtained her M.Sc. and Ph.D degree from the Department of Agricultural Communication, College of Agriculture, GBPUA&T, Pantnagar. She got class merit scholarship during her school period, Teaching Assistantship during M.Sc. and UGC-JRF Fellowship in Ph.D. She also received ICSSR Post Doctoral Fellowship. She has cleared ICAR as well as UGC NET. She got best poster, best oral as well as young scientist award in different conferences.

Amardeep: is Professor (Agricultural Communication) in G.B. Pant University of Agriculture and Technology, Pantnagar in Uttarakhand. Having doctorate degree in Development Communication, he has expertise in educational technology and media. As an academician he has vast experience of around 23 years in teaching Undergraduate, Master’s and Ph.D. courses along with design and restructuring of many courses related to communication, extension education, educational technology and media. So far, he has guided 11 Doctoral and 19 Masters theses researches.  He has published one book, four edited books, nine chapters in book, 45 research papers in reputed journals and more than 50 popular articles

 
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